23 December 2006

The Coke side of Christmas

As usual, Coke is a very omnipresent brand on Christmas, with many events during holidays. I didn't notice the first time I showed you this Christmas tree, but it seems that Coca-Cola is sponsoring it. There were some children asking this Viejito Pascuero (Santa Claus in Chile) the presents they want for Christmas. Sorry I couldn't take a better picture of Santa's assistant... LOL!
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8 comments:

  1. Kate12/23/2006 11:50 PM

    Coca Cola as well as Santa Claus is everywhere!

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  2. Olivier12/24/2006 5:53 AM

    Oui, voila un sponsor bien encombrant je trouve, mais on le voit partout où il y à noel ;o(

    Yes, veiled a quite cumbersome sponsor I find, but it everywhere is seen where it there with Christmas ;O(

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  3. Meg12/24/2006 8:59 AM

    Did you know that Coca Cola solidified a lot of people's image of Santa wearing red and white suit? Check this out: http://www.thecoca-colacompany.com/heritage/cokelore_santa.html.

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  4. photowannabe12/24/2006 4:43 PM

    Everything goes better with Coke even Christmas greetings.
    Merry Christmas.

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  5. Edulabbe12/24/2006 9:03 PM

    Meg: Yes, I knew our Santa's image is based on Coca-Cola advertising. It's quite amazing to realize the power of Coca-Cola marketing machinery!

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  6. Ben Nakagawa12/25/2006 7:15 AM

    I didn't know that, thanks for sharing this. I'm amazed the result of giant advertisement campaign.

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  7. la bicicleta verde1/11/2008 9:46 AM

    great blog! www.labicicletaverde.com

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  8. Anonymous1/12/2008 2:14 AM

    Hi, my name is Luis Aros, I'm from Chile but I haven't been there since 99, when I went to see my Dad for a few days before he died. Anyway, I have lived in the USA since 97 and i have to tell you that you have made me home sick... it is weird to llok at your own country trough someone else's eyes. Good job.
    many memories of many places you capture with the camera. by the way... what do you do for living?
    Thank you .. and enjoy mercado central and their empanadas.
    aros-luis@hotmail.com

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